Those let go include:
- Anne Thompson
- Diane Garrett
- Mike Jones
- Phil Gallo
- Andrew Barker
- Lisa Weinstein
- Martha Hernandez
- Alys Marshall
- Byron Perry
- Ben Fritz
- Jeff Sneider
The trade have issued the following statement about who has ‘ankled‘:
“Due to the economic downturn, some 30 staffers will be trimmed by Reed Business in Los Angeles.
The staff reductions span corporate, editorial, sales and other personnel.
Among the businesses involved are Daily Variety, 411,Video Business and Trade Show Week.
Neil Stiles, president and publisher of Variety, said: “We continue to have confidence in the long-term growth of our businesses, but the economic realities of the moment call for a degree of belt-tightening.”
“The modest staff cuts will in no way compromise the editorial integrity ofVariety or Daily Variety,” said editor-in-chief Peter Bart, who acknowledged that several of those cut were reporters and copy editors.
“However, Neil and I deeply regret that any personnel had to be let go in these difficult times.”
It is another sign that things are getting worse not only in the wider economy but also in the media.
She has written that she’ll keep the blog going and is also involved in a web start-up which is in ‘stealth mode’ and should ‘launch soon’, as well as teaching film criticism at USC.
But the immediate cause for these deep cuts would appear to be a major advertising downturn, in particular the awards season advertising upon which a paper like Variety feeds.
David Poland at The Hot Blog has written more about how the continued awards success of Slumdog Millionaire is costing Variety ‘for your consideration‘ ad money, who would prefer the heavier marketing spend of ‘The Curious Case of Benjamin Button’.
This may be true but the size of these cuts seem to hint at deeper problems, not only for a major publication like Variety but also for smaller outlets who all rely on advertising.
In the meantime we can only hope that all those affected get back on their feet soon.