{"id":491,"date":"2007-03-10T23:55:00","date_gmt":"2007-03-10T23:55:00","guid":{"rendered":"http:\/\/www.filmdetail.com\/archives\/2007\/03\/10\/300-to-set-new-march-record\/"},"modified":"2007-03-10T23:55:00","modified_gmt":"2007-03-10T23:55:00","slug":"300-to-set-new-march-record","status":"publish","type":"post","link":"https:\/\/www.filmdetail.com\/2007\/03\/10\/300-to-set-new-march-record\/","title":{"rendered":"300 to set new March record?"},"content":{"rendered":"<p>Nikki Finke of <a href=\"http:\/\/www.deadlinehollywooddaily.com\/\">Deadline Hollywood Daily<\/a> is reporting that <strong>300<\/strong> could not only have the biggest March opening ever but may <a href=\"http:\/\/www.deadlinehollywooddaily.com\/r-rated-300-makes-huge-numbers-25-mil-friday-for-expected-60-mil-wkd\/\">end up being one of Warner Bros&#8217; most profitable films<\/a>:<\/p>\n<blockquote><p>I&#8217;m told Warner Bros.&#8217; much-buzzed\u00a0<em>300<\/em> about the\u00a0epic Battle of Thermopylae (even though\u00a0most of target audience fell asleep in school during <em>that<\/em> history lesson) looks set to shatter the record for biggest March opening ever.<\/p>\n<p>This &#8220;Gladiator Lite&#8221;\u00a0raked in $27.4 million Friday night for what is likely to be a $60+ million weekend in its 3,103 theaters. (I said back on <a target=\"_blank\" href=\"http:\/\/www.deadlinehollywooddaily.com\/tracking-300-huge-this-weekend\/\">Tuesday<\/a> that <em>300<\/em> was tracking huge&#8230;) The studio mega-marketing this CGI extravaganza organized some sell-out Thursday midnight sneaks, likely $3.5 mil worth.<\/p>\n<p>All 57 IMAX theaters that showed <em>300<\/em> at 12:01 a.m. also sold out.\u00a0Given that this gory movie from the creator of <em>Sin City<\/em> was cheap to make and shot in only 60 days and cast with no stars, it could end up one of Warner&#8217;s\u00a0most profitable pics.<\/p><\/blockquote>\n<p>Most pundits weren&#8217;t quite expecting this but given the buzz about the film and the lack of direct heavyweight competition maybe people shouldn&#8217;t be so surprised.<\/p>\n<p>> <a href=\"http:\/\/www.deadlinehollywooddaily.com\/r-rated-300-makes-huge-numbers-25-mil-friday-for-expected-60-mil-wkd\/\">Nikke Finke&#8217;s story in full<\/a><br \/>\n> <a href=\"http:\/\/www.boxofficemojo.com\/movies\/?page=main&#038;id=300.htm\">The latest box office reports from Box Office Mojo<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nikki Finke of Deadline Hollywood Daily is reporting that 300 could not only have the biggest March opening ever but may end up being one of Warner Bros&#8217; most profitable films: I&#8217;m told Warner Bros.&#8217; much-buzzed\u00a0300 about the\u00a0epic Battle of Thermopylae (even though\u00a0most of target audience fell asleep in school during that history lesson) looks [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,2],"tags":[],"_links":{"self":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts\/491"}],"collection":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/comments?post=491"}],"version-history":[{"count":0,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts\/491\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/media?parent=491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/categories?post=491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/tags?post=491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}