{"id":3826,"date":"2008-11-20T18:07:51","date_gmt":"2008-11-20T17:07:51","guid":{"rendered":"http:\/\/www.filmdetail.com\/?p=3826"},"modified":"2008-11-20T18:16:12","modified_gmt":"2008-11-20T17:16:12","slug":"twilight-set-to-rule-the-us-box-office","status":"publish","type":"post","link":"https:\/\/www.filmdetail.com\/2008\/11\/20\/twilight-set-to-rule-the-us-box-office\/","title":{"rendered":"Twilight set to rule the US box office"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Twilight<\/a><\/strong>\u00a0is the film adaptation of\u00a0the\u00a0novel<\/a>\u00a0by\u00a0Stephenie Meyer<\/a>\u00a0that looks set to rule the US box office this weekend.\u00a0<\/p>\n

The book is an international bestseller which has been translated into over 20 languages worldwide\u00a0and there are currently four ‘Twilight’ novels: Twilight<\/a> (2005), New Moon<\/a> (2006), Eclipse<\/a> (2007) and Breaking Dawn<\/a> (2008).<\/p>\n

They have a combined sale of over 25 million copies,\u00a0which helps to make this one of the most eagerly anticipated films of the year and the start of a lucrative franchise for Summit Entertainment<\/a>.<\/p>\n

Directed by\u00a0Catherine Hardwicke<\/a>\u00a0it stars\u00a0Kristen Stewart<\/a>\u00a0as Bella, a teenage girl who falls in love with a\u00a0vampire<\/a>, played by\u00a0Robert Pattinson<\/a>.<\/p>\n

It opens in the US tomorrow (and on the UK in December 19th) and pundits are already predicting that it will take a huge bite out of the box office competition.\u00a0<\/p>\n

Steven Mason of Fantasy Moguls is predicting a $60 million weekend opening<\/a>, calling it:\u00a0<\/p>\n

… a phenomenon in industry tracking and advance sales, and two separate competing studio sources are telling me that they expect the film adaptation of Bella and Edward’s forbidden romance to top $60 million in its opening three days.<\/p><\/blockquote>\n

He has also writes that the film is skewing towards females:<\/p>\n

Industry tracking indicates that Females Under 25 will make up the core audience for Twilight, but Females 25 Plus, including moms, have \u201cDefinite Interest\u201d in seeing it.<\/p>\n

It\u2019s not entirely surprising, considering that there is even a website called TwilightMoms<\/a>.com<\/a>.<\/p>\n

Interestingly, although there aren\u2019[t many Males Under 25 who name Twilight as their \u201cFirst Choice\u201d in tracking data, an industry insider tells me that the \u201cDefinitely Not Interested\u201d score with young males isn\u2019t through the roof.<\/p>\n

If Twilight is not especially objectionable to teenage guys, then they are more likely to be dragged to see it by girlfriends and dates this weekend.<\/p><\/blockquote>\n

Earlier this week Nikki Finke of Deadline Hollywood Daily reports that pre-sales of tickets doing a brisk trade<\/a>:<\/p>\n

Summit Entertainment will be running the pic in 3,386 theaters and has arranged with the major theater circuits for Thursday midnight or Friday morning shows.<\/p>\n

As of noon ET today,\u00a0Twilight<\/strong><\/em>\u00a0has already sold out 389 performances at MovieTickets.com, including more than 140 this past weekend alone.\u00a0<\/p>\n

Four days prior to its release,Twilight<\/em>\u00a0is already No. 20 on MovieTickets’ Top-20 Pre-Sale List of All-Time.\u00a0The pic\u00a0has\u00a0accounted for 85% of tickets sold on the site today.\u00a0<\/p><\/blockquote>\n

She had already reported<\/a>\u00a0the following facts:<\/p>\n

    \n
  1. The official film website has received over 11 million views since October.\u00a0<\/li>\n
  2. The trailers have garnered over 12 million views on MySpace<\/a>, which is a record.\u00a0<\/li>\n
  3. The debut of the final trailer in the\u00a0Twilight<\/em>\u00a0widget and on MySpace Trailer Park<\/a>\u00a0generated over 3.5 million views in the first 48 hours.\u00a0<\/li>\n
  4. It’s\u00a0the 3rd most searched movie on IMDb Pro\u2019s MOVIEMeter<\/a> (others above it are already in theaters).<\/li>\n
  5. The\u00a0Entertainment Weekly\u00a0<\/a><\/span><\/em>“Twilight Saga” cover<\/a> was the best-seller of the year for the mag, surpassing the\u00a0Dark Knight<\/span><\/em>\u00a0and\u00a0Harry Potter<\/span><\/em>\u00a0covers.\u00a0<\/li>\n
  6. The\u00a0Twilight<\/em>\u00a0soundtrack is #1 (on Top 200, Soundtrack and Alternative charts) after one week of release. It’s the first soundtrack to accomplish this feat in 6 years (since\u00a08 Mile<\/em>\u00a0was released).\u00a0<\/li>\n<\/ol>\n

    All of which has taken Hollywood a bit by surprise.\u00a0Although it was expected to do well, in recent weeks the buzz has reached fever pitch<\/a>.<\/p>\n

    Whatever happens it looks like it will be a major hit, which will be impressive for a film with an estimated production budget of $37 million.<\/p>\n

    Plus, it will be the first major film for Summit Entertainment, which has had a series of box office duds since they got into production, acquisition and distribution.<\/p>\n

    The execs at MTV Films<\/a> must be kicking themselves as they originally had the film rights\u00a0but passed on the project before selling it\u00a0to Summit.<\/p>\n

    Will it deliver the goods? I’m seeing it on Sunday so I’ll write some thoughts then.<\/p>\n

    Twilight<\/strong> opens in the US tomorrow and in the UK on December 19th<\/em><\/p>\n

    > Official Twilight website<\/a>
    \n>
    Find out more about the Twilight books<\/a> at Wikipedia
    \n>
    Listen to our interview with Cam Gigandet<\/a> (who plays the main villain in the film)<\/p>\n","protected":false},"excerpt":{"rendered":"

    Twilight\u00a0is the film adaptation of\u00a0the\u00a0novel\u00a0by\u00a0Stephenie Meyer\u00a0that looks set to rule the US box office this weekend.\u00a0 The book is an international bestseller which has been translated into over 20 languages worldwide\u00a0and there are currently four ‘Twilight’ novels: Twilight (2005), New Moon (2006), Eclipse (2007) and Breaking Dawn (2008). They have a combined sale of over […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,25,2],"tags":[583],"_links":{"self":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts\/3826"}],"collection":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/comments?post=3826"}],"version-history":[{"count":0,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/posts\/3826\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/media?parent=3826"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/categories?post=3826"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.filmdetail.com\/wp-json\/wp\/v2\/tags?post=3826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}