In all seriousness though, why is DVD box art, in general, so bad? There are undoubtedly many factors that go into this, including artist fees and movie-related art availability in general.
But the biggest contributor to the horrendous art collection you have sitting on your DVD shelf is undoubtedly the actual purpose of DVD box art, which differs greatly from the purpose of movie poster art. Movie poster art is supposed to make you aware of the film and to create buzz.
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